KEVIN GILSDORF Kindle Point Inc.
KEVIN GILSDORF / Kindle Point Inc.

Amoco Promotions & Drive Periods

​Amoco Semi-Annual Promotions

Role: Art Director, Frankel/Arc | Amoco promotion for Wild Wild West included a movie tie-in and successful sales while the gas station experiential training and site check collateral aided in meeting a 95% flawless execution goal across participating stations. The Amoco Dogs campaign resulted in a 4% over SPLY increase in Ultimate gasoline sales. This campaign's popularity delayed the renewal of signage for 2-6 drive periods at stations across the Midwest.