KEVIN GILSDORF Kindle Point Inc.
KEVIN GILSDORF / Kindle Point Inc.

McDonald's Global Innovations

Role: Creative Director/Designer, Kindle Point | The work with McDonald's Global Innovations group was truly a lesson in what it feels like to have catsup in your veins... it's tasty, not to mention bold! While I did a lot of design work and directed some delicious photo shoots, the fun extended to aiding product development, brainstorming an interesting array of kid's drinks, and project managing the development of the first R-Gym in the U.S. I also owe much to the brand and my mentors/partners for the opportunity to help McDonald's launch McCafe in North America.